We've reached some remarkable milestones.

$4.3M +

Ad Spend Managed

On average, we manage $420k annually.

22%

Average Conversion Rate

1 in every 5 leads generated by us turn into paying customers.

300k+

Leads Generated

We've generated over 300,000 intent-driven leads for our clients.

Case Studies

Small Business

Medium Business

Large Business

Case Studies: Small Business

Case Study | Plumbing (Small Business)

Analysis Period: Nov 15, 2023 - Feb 5, 2024 | 3-months

Project Details

Budget: $3,000 / mth
Type of Lead: Phone Calls
Details: Independent plumbing company. Ran ads prior internally. Needs to decrease CPA by half.

Project Process:

Short-Term: Restructured current campaigns to target individual services.
Long-Term: Launched our restructure in phases based on profit-margin per service. Expanded into Meta Ads.

Project Results:

before Lead Sights:
- CPA: $62.03
- Leads: 71/mth
with Lead Sights; CPA
- All-Time: $30.52/lead (51% decrease)
- Recent: $16.74/lead (73% decrease)
with Lead Sights; LEADS:
- All-Time: 95 leads/mth (34% increase)
- Recent: 111 leads/mth (56% increase)

Analysis Period:Nov 15, 2023 - Feb 5, 2024 | 3-months

Case Study | Pest Control (Small Business)

Analysis Period: Jan 16, 2023 - Sept 30, 2023 | 8.5-months

Project Details

Budget: $11,000 / mth
Type of Lead: Phone Calls
Details: Pest Control contracting company that wants phone calls to all 3 locations.

Project Process:

Short-Term: Implemented broad-match strategy that targeted customer profiles instead of search terms.
Long-Term:Maximizing highest LTV, profit margin, and geographical distribution.

Project Results:

before Lead Sights:
- CPA: $142.43
- Leads: 274 / mth
with Lead Sights; CPA
- All-Time: $34.35/lead (76% decrease)
- Recent: $36.21/lead (74% decrease)
with Lead Sights; LEADS:
- All-Time: 334 leads/mth (22% increase)
- Recent: 402 leads/mth (47% increase)

Analysis Period: Jan 16, 2023 - Sept 30, 2023 | 8.5-months

Case Studies: Medium Business

Case Study | Pest Control (Medium Business)

Analysis Period: Oct 6, 2021 - Feb 5, 2024 | 28-months

Project Details

Budget: $17,500 / mth
Type of Lead: Form Fills
Details: A distribution network, generating leads for pest control partners, and then their contractors. B2B2C.

Project Process:

Short-Term: Account restructure towards service keywords instead of ‘general intent’ keywords.
Long-Term: Restructured customer journey at the landing page level. Implement value-based bidding.

Project Results:

before Lead Sights:
- CPA: $48.79
- Leads: 301 / mth
with Lead Sights; CPA
- All-Time: $27.82/lead (43% decrease)
- Recent: $12.86/lead (74% decrease)
with Lead Sights; LEADS:
- All-Time: 307 leads/mth (2% increase)
- Recent: 894 leads/mth (197% increase)

Analysis Period: Oct 6, 2021 - Feb 5, 2024 | 28-months

Case Studies: Large Business

Case Study | Dentistry (Large Business)

Analysis Period: Sept 27, 2023 - Feb 5, 2024 | 5-months

Project Details

Budget: $125,000 / mth
Type of Lead: Form-Fills
Details: A dental practice with 7 locations in the Greater Vancouver Area, and another 4 in other parts of Canada

Project Process:

Short-Term: Account restructure due to high CPCs. Executed consumer profile based strategy.
Long-Term: Maintain at least 300 leads per month at $250 or less CPA

Project Results:

before Lead Sights:
- CPA: $591.52
- Leads: 309 / mth
with Lead Sights; CPA
- All-Time: $146/lead (75% decrease)
- Recent: $152/lead (69% decrease)
with Lead Sights; LEADS:
- All-Time: 909 leads/mth (194% increase)
- Recent: 718 leads/mth (132% increase)

Analysis Period: Sept 27, 2023 - Feb 5, 2024 | 5-months

Case Study | Plumbing (Large Business)

Analysis Period: Aug 28, 2022 - Feb 5, 2024 | 18-months

Project Details

Budget: $130,000 / mth
Type of Lead: Phone Calls & Form Fills
Details: Gather intent-driven leads who need any type of plumbing services (commercial focused).

Project Process:

Short-Term: Account restructure to target highest LTV customers first
Long-Term: Full funnel approach of targeting all personas, in all applicable regions, at a profitable tCPA

Project Results:

before Lead Sights:
- CPA: $48.81
- Leads: 5000 / mth
with Lead Sights; CPA
- All-Time: $21.59/lead (56% decrease)
- Recent: $21.16/lead (56% decrease)
with Lead Sights; LEADS:
- All-Time: 7,488 leads/mth (49% increase)
- Recent: 7,159 leads/mth (43% increase)

Analysis Period: Aug 28, 2022 - Feb 5, 2024 | 18-months

Case Study | Physiotherapy (Large Business)

Analysis Period: Apr 6, 2019 - Feb 5, 2024 | 57.5-months

Project Details

Budget: €100,000 / mth
Type of Lead: Phone Calls & Form Fills
Details: Very large physiotherapy practice, built with hundred of contractors. No physical location.

Project Process:

Short-Term: Quick wins approach by increase optimization score, ad strength, and proper bid levels
Long-Term: Expansion into North America.

Project Results:

before Lead Sights:
- CPA: €521
- Leads: 250 / mth
with Lead Sights; CPA
- All-Time: €173/lead (67% decrease)
- Recent: €164/lead (69% decrease)
with Lead Sights; LEADS:
- All-Time: 485 leads/mthh (94% increase)
- Recent: 1,799 leads/mth (620% increase)

Analysis Period: Apr 6, 2019 - Feb 5, 2024 | 57.5-months

With Lead Sights , watch business revenue grow with our End-to-End Campaign Management Services

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